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SEO

Search Engine Optimization

Content is King

To explain Search Engine Optimization in the most basic terms is the process of affecting the online visibility of your website in a web search engine’s unpaid result. Often, you’ll hear the terms “natural”, “organic”, or “earned” results. In general, the earlier, and more frequently a website appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers. This is one of the harder, more complex and time-consuming avenues of digital marketing but if done correctly by experts like us, you will see huge benefits.

Search Engine Optimization (SEO) will ultimately drive the most traffic to your website. However, SEO is a long-term strategy, not a short-term fix. Taking your requirements into consideration we will plan and execute an effective SEO campaign. Duncross Media only use the latest ethical techniques to ensure you rank for the right keywords, whilst staying in line with Google requirements.

We generate a monthly report of the work we have carried out. This includes content creation, links created and a breakdown of how your social media outlets are performing. Over 70% of people don’ t go past the first page of Google. Our job is to make sure your potential customers find you.

“To date, Google accounted for just over 70% of all global desktop search traffic, is your website been seen?”

Keyword Research & Strategy

Our SEO agency is extremely thorough in our keyword research to see what your target market is searching for and how we can design an SEO strategy for your website to increase visibility by your target audience.

On-Page Optimization

We utilize in-depth analysis and data-proven strategies to optimize your website from top to bottom, inside and out, and every way possible.

Content Generation

Content is king when it comes to search engine optimization. Based on keyword research, competitive research, and expert optimization, we’ll generate content that earns more qualified traffic to your website.

Technical SEO

Health is wealth, right? Duncross provides technical SEO to make sure your website is healthy, including fine-tuning the details to improve your site’s scalability, functionality and overall performance for a solid digital foundation.

Backlink Auditing

A spammy backlink profile can wreak havoc on your website’s traffic and rankings. We’ll take pains to ensure your backlink profile is clear of all deceptive links, so your site doesn’t end up on Google’s spam list.

Link Building

Build credibility and authority in the competitive landscape of the Google search engine results pages (SERPs) with a link building campaign.

Video Optimization

Video content helps increase your audience engagement, it diversifies your online portfolio, and it creates unique opportunities for first page rankings. We’ll ensure your videos are Optimized for maximum visibility on your website as well as YouTube.

Google My Business & Local Directories

Google My Business offers a way for you to expand your reach to local users and we know exactly how to help. At Exults, we have created and managed Google My Business pages for many of our clients across a variety of industries.

In 2020, there were just over 1.3 trillion searches globally

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Google

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Bing

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Yahoo

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Baidu

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YANDEX

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Other

Already Doing SEO? Update your strategy
Outdated search engine optimization strategies could be adding unnecessary weight to your rankings resulting in a decline in visibility. If your SEO strategy hasn’t been audited and revised within the last six months and your traffic has declined, it’s time for an overhaul. The search results landscape has changed drastically over the last few years and tactics that worked previously are now negatively impacting rankings.

If you believe you are facing penalties due to obsolete practices, we can help. The Duncross team will audit both onsite and offsite optimization and devise a recovery plan that will put your website back on the map and ensure you are compliant with Google’s best practices.

Monitor progress
Search Engine optimization is an investment in the future of your company’s online existence. We’ll continually monitor critical metrics like number of new users visiting your site, time spent on your site, number of pages a user looks at per visit, conversion rate, and bounce rate. We’ll then develop a systematic plan to increase engagement on your website, which will put you in Google’s good graces!

Ongoing, Best-Practice SEO Services
When SEO is done right, it’s like the gift that keeps on giving!

Our SEO campaign is not a set-it-and-forget-it SEO service. We employ ongoing optimization and content generation that attracts users to your website and increases leads and conversions for the long term.

Contact us now and we can guide you through Search Engine Optimization!